Snapshot: The watchmakers at Domeni Company launch their premier watch collection featuring ten varieties of high quality, minimalist watches for both him and her.
Dominick Cullari, founder of Domeni Company, has a passion to deliver a well-designed product that bridges the gap between lifestyle and luxury. "To me, luxury is about evoking emotion." The watchmaker explained. “My goal as a designer is to create objects that evoke emotion, tell a story, and help people express themselves.”
Cullari’s goal was well achieved with his recent launch of Domeni Co.’s refined Signature Series that feature a water resistant watches with 316L stainless steel 40mm case, and a gold-plated Swiss-made Ronda 1069 six-jewel movement. Each watch is outfitted with either a Milanese steel mesh or genuine leather band - all for the pretty solid price tag of $250.
While still in design school, the young designer envisioned a watch that broke the boundaries of luxury. It wasn't about trying to mimic what was already considered luxury but to create the best product possible relative to its price point. “I wanted to create something extremely versatile. A high quality, unique product for either a woman or a man. Whether you are dressed-up or in a plain white tee shirt, it would feel natural on your wrist.” Noted Cullari.
Cullari named Domeni Co. after his grandfather Domenico, who passed his own watch down and started a lifelong obsession with watches that began with doodling them when the other kids wrists. Now, after a ton of sketches, 3D models, and a lot of thought, the first Domeni Co. watch is officially available.
Imagery courtesy of Domeni Company